
Perched on the shores of Lake Geneva, Pier 290 hosted a captivating styled shoot that effervescently embraced the lake’s serene beauty. This intimate event showcased a seamless blend of romance and personalized quirkiness, with each detail thoughtfully designed to highlight the venue’s locale and our couple’s relationship. Soft hues of blush, peach and coral florals played a starring role throughout the day, lending whimsy to the sophisticated space and enhancing the tranquil lakeside atmosphere.
The bride exuded elegance in an off-the-shoulder gown adorned with layers of soft tulle and delicate ruffles, creating a dreamy, voluminous silhouette. Her look was completed with a classic updo and a bouquet of vibrant peonies in blush and coral hues, adding a pop of color to her ethereal ensemble. The groom complemented her perfectly in a tailored navy suit paired with a soft blush tie, adding a touch of refinement and balance to the overall aesthetic.
A custom floral arch served as the focal point for the ceremony, placed strategically to frame the expansive views of Lake Geneva. Lush blooms, including Japanese Itoh peonies and ranunculus, cascaded from the arch in soft pinks and oranges, offering a sense of organic beauty that perfectly complemented the natural waterfront backdrop. “The backdrop featured the debut of a new hook base,” explains Mary Jo Borchardt, founder and creative director of Atmospheric Floral. “We love how it’s an exciting twist on an arch backdrop but also wanted it to flow beautifully so we could repurpose it in the reception space.”



Elements of nautical charm were thoughtfully woven into the shoot, adding playful sophistication. Sailboat-inspired escort cards, each shaped like a miniature sailboat, were displayed on a flower box bursting with soft floral arrangements. Guests were invited to “Set Sail to Your Seats,” seamlessly blending the romantic floral details with the casual elegance of a waterside gathering.




Inside the reception space, a long table dressed in soft neutral linens awaited, with pastel-hued floral centerpieces running the length of the table. Delicate narcissus and ranunculus blooms were displayed in sculptural vessels while rose gold flatware and textured ivory napkins added a feeling of understated luxury. Blue glassware and custom menus offered a pop of color, contrasting beautifully with the soft floral tones and echoing the cool blue waters of the lake. To close the day, our couple enjoyed a quiet moment aboard a vintage boat with its “Just Married” flag fluttering in the breeze as they sailed off into the sunset.



