Third generation and family-owned, Vera's House of Bridals has been helping brides find the perfect dress since 1964. With over 800 gorgeous bridal gowns in-store, as well as a great selection of mother-of-the-wedding, prom and even flower girl dresses, they specialize in turning dream dresses into a reality. Located in Madison, WI in a beautiful Victorian mansion, Vera's has dresses for every style, size, and budget. With over 50 years in the industry, they pamper brides with exceptional service- it's no surprise that they make shopping for your dress a fun, easy, and stress-free experience that you will remember long after you say, "I do." intoa a a reality. Located in Madison, WI in a beautiful Victorian mansion, Vera's has dresses for every style, size and budget. With over 50 years in the industry, they pamper brides with exceptional service- it's no surprise that they make shopping for your dress a fun, easy, and stress-free experience that you will remember long after you say, "I Do."
"I had the most LOVELY time at Vera’s Bridal. I can truly say it is the Kleinfeld of Wisconsin. From the dress selections, to the wonderful staff, to how beautiful the store was…my experience was a 10/10! I want to acknowledge how amazing my bridal stylist was. She was knowledgeable, honest, and overall just really made my experience memorable! I didn’t think I was going to walk away with a dress that day but thanks to her, I found the dress of my dreams. If you are not local to Madison and you’re wondering if the travel is worth it, I promise you it is. Thank you Vera’s Bridal for being so wonderful!" - Nichole M.
"Growing up in Madison, it was always the dream to get a wedding dress at Vera's. When the time finally came, the experience didn't disappoint! Vera's sets you up on their portal ahead of your visit, allowing you to pick what styles you like in a 'look book' ahead of your appointment. My stylist was an exceptional consultant and had reviewed my look book ahead of time. She made us feel comfortable and with her guidance, my perfect dress was the first one I tried on. I can't recommend Vera's enough!" -Emily B.
"If you are a bride-to-be looking for a place to get your dress and worried about feeling indecisive, body insecurity, family dynamics, or literally ANYTHING in between, Vera's is the place to go. I went to two different places prior to Vera's and while I had good experiences, they just couldn't compare to the above and beyond experience I had at Vera’s. My stylist didn't pressure me into making a decision too soon, she helped guide me when I needed it, and overall she was just exceptional. Additionally, Vera's has far more options than any of the places that I went, and this was greatly appreciated. When I found one I liked, my stylist didn't just stop on this one, she encouraged me to keep trying on, and that was the best decision because it was how I found THE dress that I loved way more than the original one that I liked. I can't recommend this place enough! I felt so loved and supported throughout the whole process." - Paige B.
"I am from Chicago and if I am being honest, selecting places to make bridal appointments was overwhelming to say the least. On top of worrying about a dress, I had to worry about time limits and restrictions. A family friend recommended Vera’s and although it was a little drive, I decided it was worth it. From the moment we walked into the room, my consultant was all about me and what I wanted. She asked me what I liked AND disliked about every single dress I tried on. I came in with a very specific dress and walked out with the total opposite. She was accommodating, friendly, interested in me and my wedding, and ultimately helped me find the perfect dress for my day. She was never pushy or acted like she was on a time schedule. On top of that, walking out to the big mirror and her beautiful words made all my friends and family cry. I would recommend Vera’s to anyone and everyone who wants a remarkable, unforgettable, and not stressful experience!" - Joselyn H.
"Vera's was everything a wedding dress shopping experience should be. From the gorgeous selection of dresses to the individualized attention from the consultant. And not to mention meeting and talking with Vera herself! My consultant made the day perfect and memorable for me and my bridal party. She was familiar with my style taste from my favorited gowns in the online look book and was a crucial part of dolling me up with finishing touches like belts, jewelry, and veils. My bridal party and I could not say enough great things about the whole shopping experience! SO happy to have found my dream dress and can't wait to wear it on my big day :) 10/10 recommend if you want to feel like you're in a movie or on Say Yes To The Dress! Vera's knows how to spoil their brides." - Katherine K.
7857 Big Sky Drive
Madison, WI 53719
Contact Information for Vera’s House of Bridals
7857 Big Sky Drive
Madison, WI 53719